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We support independent musicians and artists in their development with advice, guides and news on merchandising, communication and the music industry. Discover how to boost your visibility and sales with our dedicated resources.
34 articles in the category Merch
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Which CD packaging to choose for your music project?
Published on: 02/08/2026 | Categories: Advice , MerchNot all CDs are alike: the choice of packaging plays a key role in your positioning, your budget and even your environmental impact. Each format has its own specificities!
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The incredible utility of backdrop on stage, but not only...
Published on: 05/22/2025 | Categories: Advice , MerchDiscover why the backdrop is much more than just a stage background: a powerful tool to boost your visibility and assert your band's identity both live and in promotion.
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How to use social media to promote your band in 2025?
Published on: 02/24/2025 | Categories: Advice , MerchLearn how to use social media to promote your band: strategies, engaging content, collaborations, and tips to maximize your visibility and build fan loyalty.
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How to start your music career in 2025?
Published on: 12/24/2024 | Categories: Advice , MerchDiscover how to fund your music project in 2025 through modern tools, effective strategies, and practical advice to turn your passion into a successful music career.
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The great power of limited editions
Published on: 11/25/2024 | Categories: Advice , MerchHow to create value and engagement around limited editions and why does it work so well?
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The power of goodies
Published on: 10/23/2024 | Categories: Advice , MerchDiscover how these simple objects strengthen the bond with your fans and can increase your visibility.
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How to fund your musical project?
Published on: 09/24/2024 | Categories: Advice , MerchYou have a musical project, but your wallet is empty? Don't panic! Today, we're diving into the deep end of project funding.
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Starting merch when you have a small budget?
Published on: 08/26/2024 | Categories: Advice , MerchAre you an artist or a music band and want to get into merch without breaking the bank? Well, we explain exactly how in this article!